by Inti Landauro
It’s official, PPR has tapped American designer Alexander Wang as Balenciaga’s new creative director, the second high-profile appointment in the company’s fashion divisions after Yves Saint Laurent changed its top designer (who then changed the brand’s name) earlier this year.
Wang, 28, will replace Nicolas Ghesquiere who left the job on Friday after what PPR described as a joint decision between the company and him. PPR’s announcement last month that Ghesquiere was leaving shocked the fashion world.
One of the darlings of fashion whose collections often received rave reviews, Ghesquiere had been the head designer for Balenciaga since 1997.
“Alexander Wang will use his creativity and his own research to reinterpret and immortalize the distinctive, modern and extremely innovative style imposed by Cristobal Balenciaga,” said Francois-Henri Pinault, PPR chairman and chief executive.
While becoming the chief designer at Balenciaga, Mr. Wang will “continue his activities with his own independently-owned fashion house,” PPR said.
Another PPR brand, Yves Saint Laurent announced in February that its designer of eight years, Stefano Pilati would leave the firm. He was subsequently replaced by Hedi Slimane.
View looks from Alexander Wang’s Spring 2013 collection